Tea with Trina

Agency: Ragsdale Design Group
Roles: Senior Design Lead (Branding, Packaging Design, Photography & Web Design)

Project Overview
Tea with Trina is an artisanal tea brand specializing in small-batch loose-leaf teas, signature dessert toppings called Teaserts™, and curated teaware. Our goal was to craft a cohesive brand identity that seamlessly unites these offerings while embodying the quiet luxury and refined sophistication that tea represents.

Challenges
Our challenges were multifaceted, encompassing both digital and physical touchpoints. On the digital side, we needed to create a website that seamlessly conveyed the brand’s quiet luxury ethos while balancing three distinct product categories. On the branding and packaging side, we faced the task of designing a visual identity that would stand out in a competitive market while remaining true to the elegance and tranquility at the brand’s core.